While it may sound easy to put up a blog, making it successful is a whole different story. It will take a lot of time, effort and patience before you see some significant growth ranging from page views, insights, comments, earnings and the rest. Most blogs of now, are used as a platform for writers to express themselves, and that is why for you to use the platform as a way to connect with your target audience and drive traffic through your blog, it is imperative for you to know the do’s and don’ts when it comes to blogging.
I’ll be listing out the do’s and don’ts of blogging I learnt while doing my research.
The Do’s Of Blogging
• Reach Out To Other Bloggers
If you’ve noticed something about me, it’s that I always stick to this rule. It’s something I believe help bloggers grow. Don’t be shy to reach out to other bloggers and get noticed. Luckily for you, you might eventually find someone related to your niche. When reaching out, consider the fact that you’re not only trying to make friends but you’re also promoting yourself and your blog site. So, this should be a major update on your plan. Try to get noticed sometimes.
• Give Back To Others
When I mean “give back” I don’t actually mean returning borrowed items or stuff like that. I’m talking about soliciting opinions and engaging in conversations as much as possible. Not all comments will need a reply, but be sure to answer the ones that requires one. No too much pressure too. Try to be polite, and lit a spark to your discussion or comments. Also, thanking other bloggers as well is a plus for a great community.
• Offer SEO’S
Linking to other sites builds relationships and is a great way to start a community. Share your content, by including theirs as a ping back for suggestions and other ideas relating to yours. It will be a win–win for both parties.
It doesn’t only improve your experience as a blogger, but also offers SEO(SEARCH ENGINE OPTIMIZATION) value. So, try to link important pages relating to your topic. Know all about SEO’S here.
• Target Your Audience
The first question, you ask yourself when blogging is; “who are my readers?” Are they young adults, children or the old age? Once you identify your target readers, you can find your niche category and enjoy blogging as a lifestyle.
• Present A Catchy Image
I’m not the best when it comes to designing, but I have my ideas when adding pictures and videos together. Most of my featured images were done by me. Even when I know I’ve got the best graphic designer at hand, which happens to be my very own sister. I still try to make my site meaningful by adding related images to it. Your posts don’t necessarily need to be all graphics and design alone, but including them to categories and subcategories will make readers visit your blog all the time.
Now, I’ll be moving over to the Don’ts of blogging;
The Don’ts Of Blogging
• Avoid Winding Paragraphs
Some specific blocks are not pleasing to the eye. Break your article up into shorter paragraphs, and bullet points whenever possible. Include subheadings to differentiate the body from the topic itself. No too much paragraph is needed.
• Limit Your Word Count
Don’t be fixated on the old perception that blog posts need to be short. It’s not always true. Well written contents are found to be engaging since they give the readers the idea that reading the whole article will be worth their time. Most readers love long form informative content.
• Don’t Get Too Worked up
….over nothing! Don’t set the bar too high, to the point that you’ll get too worked up and frustrated because you didn’t meet your goals– or you didn’t get any comment or feedback. Time will tell, because eventually when you use the right tags and seo, you’ll be amazed at how much impact you’ve made!
The above list will not magically transform your blog into an income generating machine, however it will surely improve your way of blogging and help find other bloggers within your niche. Don’t forget to be the best no matter what comes your way!
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